Fanta is a popular fruit-flavored carbonated drink owned by the Coca-Cola company.

I chose this project because it was the most fun to make.

My Approach

My approach to creating this 2D animated commercial for Fanta was focused on capturing the fun, vibrant and playful energy of the brand. I aimed to use bright colors, dynamic movements and a lighthearted story that would appeal to Fanta's young and energetic audience.

Challenges and Solutions

The main challenge was to ensure that the animation effectively conveyed Fanta's sense of fun, while also highlighting the product itself. To overcome this, I developed a playful story about what Fanta involves. Using vibrant color schemes and animations, I put the drink at the center of each scene. I used upbeat music to maintain a fast, energetic pace that would engage them throughout the commercial.

You can see the whole process and video with sound on this link https://www.tiktok.com/@design_with_me__/video/7382251558861294880